http://www.uic.edu/htbin/cgiwrap/bin/ojs/index.php/fm/article/view/3943/3169Among this set, the most heavily deleted include Fang Binxing (the architect of the Great Firewall) (Chao, 2010), Falun Gong, political activists Sheng Xue and Ai Weiwei, foreign news media (New Threads), Jiang Zemin, and terms related to pornography (Playboy, “pornographic”). One observation that emerges from this analysis is that while messages containing these 17 terms are deleted at statistically higher rates than messages which do not, the practice of social media censorship is far more nuanced than a simple blacklist might suggest. While most of these terms are officially blocked on Sina’s search interface, very few of them are deleted with 100 percent coverage (indeed, only terms that occur a handful of times are deleted completely).