送交者: skipper3 于 2005-9-15, 16:09:23:
回答: Hyundai's turn-around is NOT the norm. It is exceptional. 由 PhonyDoctorPhD 于 2005-9-15, 14:06:31:
is you win if you offer unique value proposition and if your sales covers your cost.
European cars had a reputation of unique style and superior quality but no more, and they failed to have their costs under control that's how they lost. Korean manufacturers were in an opposite situation: their design was poor and their quality was even poorer, but they differentiated themselves from the crowd by selling at very low price and their costs were even lower so they wan.
Chinese manufacturers look more like Koreans than Europeans.