送交者: skipper3 于 2005-4-01, 11:35:58:
回答: 转一篇神经经济学（neuroeconomics）的文章，兼顶三跳的算帐理论。 由 Latino2 于 2005-4-01, 08:53:15:
The question is how do you define "return". Apparently in the experiment return means money that's where I see such research may not as useful to explain social phenominon as people may think. My opnion is, fundamentally "return" is defined by "value". People do what they do because they see value being generated for themselves by doing so.
Now if it can be agreed that return means value, here comes the question how do you value things such human behaviors, which is an issue of value orientation of a society. In a homogeneous society that's easy: people value things or types of human behavior in the same way so you can judge who is rational who is not. In fact the experiment is based on an idealy homogeneous society where people value things in exact same way: money carries universal and quantatively measurable value.
But in a diversified or fast changing social environment it is difficult. How do you conduct an experiment like this in such secial environment. Further more, the value orientation of those LiKe who design the experiment will affect how they interpret the result. For example: some people value biological life over everything else so they do everything to keep the heart beating, while others value neurological life and the stature of legal system so they are not hesitate to starve a person to death if this person is in their way. In this example can you tell who is rational who is not? And who is the one to tell?